It is impossible to understand social and cultural changes without a knowledge of the workings of media.

Marshall McLuhan

Media Psychology

Media psychology is an emerging and multidisciplinary field encompassing a fragmented medley of arenas, including communication studies, psychology, cyberpsychology, technology, neuroscience, and more. While I write about numerous topics, media psychology and cyberpsychology subject matters (focused on the human impact of mediated technologies) are where I center most of my writing today.

Filters & Sorting

Social Psychology: The Narrative Person Perception Of Actors & Their Roles

Chapter 3 from Finding Truth in Fiction: What Fan Culture Gets Right–And Why It’s Good to Get Lost in a Story (Dill-Shackleford & Vinney, 2020)— a book about the rich value we derive from consuming fictional stories— focuses on actors, their roles, and the social psychology of narrative person perception. The following writing applies the narrative person perception concepts explained in Chapter 3 to my own fictional story consumption experiences inspired by the period drama series, Versailles, which debuted its first episode on November 15, 2016.

The Role of Fictional Story During Our Early Identity Development

Kids’ media consumption choices influence their identity development from early childhood through adolescence. In reading Chapter 6 of Finding Truth in Fiction: What Fan Culture Gets Right–And Why It’s Good to Get Lost in a Story by Dill-Shackleford and Vinney (2020), a chapter that covers identity development from early childhood through adolescence, I began to wonder about my own 14-year-old son’s (Brandon) media consumption choices and influences in recent months.

5 Positive Psychology Elements of Facebook’s Interfaces and Platform Infrastructures

Explosive social media usage growth means that billions of people throughout the globe regularly frequent social media sites to connect with friends, peers, and family many times over throughout the course of a given day. As social media users log in and out of their social apps and sites, they are generally oblivious to the positive psychology-influenced elements purposefully weaved into the interface designs of their profiles, dashboards, and always-updating news feeds. To demonstrate this p

Why You Should Heed Advice from Neuromarketing Enthusiasts With a Grain (or Two) of Salt

In the case of neuromarketing, which uses neuroscience (brain research) to reveal subconscious consumer decision-making processes, would you be more willing to follow the advice of a neuromarketing enthusiast with high interest and in avid pursuit of all things neuroscience OR that of a trained media psychologist (a) seasoned in all areas of marketing technology and digital media, as well as (b) immersively educated in both human brain and social sciences?

Personal Branding Through Imagification in Social Media (A Thesis Review)

The term personal branding was only coined a short decade ago by management consultant Tom Peters, co-author of In Search of Excellence and other business books. Peters originated the concept that brands consist of more than just inanimate entities; suggesting individuals have also become an effective means for branding (Lindahl & Öhlund, 2013). According to Peters (1997), for an individual to stand out in the digital ecosystem, he or she must be his or her own brand.

Disaster Resilience: Emergent Use of Social Media and Its Effect on Citizens’ Self-Resilience During and After a Disaster

Resilience in human development, a subset of positive psychology, draws attention on understanding human potential by examining how “human adaptive systems intersect with individual differences and environmental contexts to overcome adversity” (Gregory & Rutledge, 2016, p. 99). This post spotlights how highly resilient citizens leverage social media technologies before, during, and after a traumatic event to gather and disseminate information, problem-solve, and more.